Jeff Bloom, Managing Director of Synchro Arts, is reported to have said, “For many years, we’ve been asked to make VocALign accessible to a much wider range of audio producers and editors. This new release, VocALign Project 3.3, is our response to these requests. We’ve lowered the price – yet still provide the same power and operations, and added simpler computer-based licensing.” One could argue that the original price was simply too expensive, and I think it was for today’s market. I also believe they can account for the cheaper price of Project 3 due to their other in-depth products they now offer. I hope Synchro Arts sell many copies of this powerful and time saving tool, that typically delivers a better result than is manually possible. Will we see other manufacturers slashing the prices of plugins? To be honest, I think we already have. What makes this so significant is the huge reduction without any amendments to the product’s features, or alternative versions. Maybe this is a sign of a new product on it’s way from Synchro Arts, let’s watch this space. Visit the VocALign Project 3 webpage to find out more and download a free trial if you haven’t used it before.
